Known as “The Abnormal Beauty Company”, DECIEM is the parent company of The Ordinary, NIOD, and other beauty brands & is an industry disruptor with a science first approach to innovation. DECIEM was Co-Founded in 2013 by the late Brandon Truaxe, a visionary who set out to change the beauty industry through authenticity and transparency. He developed DECIEM to be a happy family (of people and beauty brands), rooted in kindness, creativity, diversity, and respect, alongside Co-Founder and CEO, Nicola Kilner. We are growing rapidly and we’re looking for someone who shares this vision and wants to grow with us! WHAT WE’RE LOOKING FOR We are looking for an experienced and energetic Senior Brand Manager to lead and develop brand strategy and marketing initiatives specifically for the UK and Ireland markets. The ideal candidate will have a strong understanding of beauty retailers and pure players, experience in delivering 360 marketing campaigns, and a proven track record in out-of-home (OOH) marketing, customer events, and digital activations. In this role, you will partner closely with commercial teams to drive brand growth and ensure exceptional execution of marketing activations across all channels. Strong Asset: Experience in digital marketing, including social media, SEO, paid media, and content development. Strong knowledge of the UK beauty market and consumer trends. Ability to think creatively and challenge conventional ideas to drive disruptive, innovative marketing strategies. Bachelor’s degree in Marketing, Business, or a related field is an asset. 5+ years of experience in brand management, with a strong focus on the UK market and beauty industry. WHAT YOU’D BE DOING IN THIS ROLE Deliver Integrated 360 Marketing Campaigns: Lead the development and execution of 360 marketing campaigns, working across departments (Retail, Digital, Communications, Global Brand) to deliver exceptional brand launches and activations. You will oversee content ideation and creation, artwork briefings (digital and print), retail events, and post-campaign analysis, ensuring innovative brand moments and seamless execution. Creative project management: Ideation and delivery of localized creative campaigns and asset development when needed and support on all UK creative project management. Digital Marketing Support: Support UK leadership on digital media activity. Support the paid media deliverables and identify best practices and opportunities to increase brand visibility and share of voice across digital channels, while driving an excellent omnichannel customer experience. Project Management of Activations: Manage end-to-end marketing activations from concept to completion, ensuring all projects are delivered on time, within budget, and aligned with business goals. This includes detailed planning, execution, and performance tracking of campaigns across OOH, digital, and retail environments. Partnership with Commercial Teams: Collaborate closely with the commercial and sales teams to ensure that all marketing activities align with commercial objectives and drive growth. You will work together to ensure strong brand representation and support across all retail channels. Beauty Retailer Expertise: Leverage in-depth knowledge of UK beauty retailers and pure players to ensure effective brand placement and visibility. Develop marketing strategies that align with retailer marketing calendars and maximize exposure for product launches and core brand campaigns. Marketing Calendar Development: Own and manage the UK marketing calendar, ensuring that all campaigns leverage the full marketing mix to drive new product development (NPD) while accelerating the growth of core product lines. Coordinate with internal teams to ensure alignment with global and regional strategies. Budget Management: Oversee the marketing budget, demonstrating high attention to detail and accountability for spend. Ensure efficient allocation of resources to maximize ROI across all brand initiatives. Cross-Functional Collaboration & Process Optimization: Establish clear processes for campaign delivery within the UK team, ensuring smooth collaboration between cross-functional teams (Retail, Digital, Communications) and external stakeholders. Drive the planning, approval, and execution of key projects, ensuring alignment and seamless delivery. SKILLS AND QUALIFICATIONS NEEDED TO GET THE JOB DONE Demonstrated expertise in delivering 360 marketing campaigns, including digital, OOH, and in-store activations. Proven ability to partner effectively with commercial and sales teams to align marketing efforts with business goals. Strong understanding of beauty retailers and pure players in the UK and ability to optimize onsite performance. Exceptional project management skills with experience handling multiple projects simultaneously. Strong analytical abilities, with experience in using data to inform campaign strategies and optimize performance. WHAT YOU’LL BE GAINING BY JOINING OUR TEAM There’s a lot of good stuff that comes along with being a DECIEM team member. Here’s a few of our favourite perks and benefits, in no particular order… Generous Vacation & Personal Days, plus additional time off for volunteering in your community, voting, peaceful protesting, celebrating your birthday, and more. 6 months of paid time off for new parents (inclusive of all genders). Work from anywhere 4 weeks per year. A hybrid work model (for applicable roles). Summer Fridays - get off at 1pm all summer long! (for applicable roles). Unlimited access to an Employee Assistance Program that includes mental health care, mindfulness programs, and more. Access to Development Grants & a LinkedIn Learning membership to help you keep growing and learning. A generous discount on DECIEM products for you, your family, and your friends. BUILDING GROWTH TO POWER GOOD We are a People first company that lives by our core values to… Do the right thing Respect small things Be the future These values continue to guide us in all that we do. Along the way, we’ve been honoured to win some pretty incredible awards, including a CEW Achiever Award, Best Skincare Brand at Sunday Times Style Beauty Awards, and Most Popular Sustainable Brand by The Cosmetify Index Global. We’re still blushing! SUSTAINABILITY AND SOCIAL IMPACT DECIEM’s objective is to build growth and do good things while prioritizing people, animals, and the Earth. Our Sustainability strategy is focused on fighting climate change, improved waste management, responsible packaging, responsible sourcing and product lifecycle, and water conservation. In 2020, DECIEM established the Good Fund to support both large and grassroots charities in response to global events. CREATING A HUMAN WORLD OF BEAUTY DECIEM is committed to diversity, equity, and inclusion (DEI) by creating meaningful, measurable change in the lives of our team members and in the communities where we operate. Achieving equality is critical to DECIEM and our future. You can learn more about our DEI commitment in our open letter, " Belonging is the Destination, Change is the Journey ". DECIEM is an equal opportunity employer. We prohibit discrimination based on age, colour, disability, national origin, race, religion, sex, gender, sexual orientation, and any other legally protected class in accordance with applicable federal, provincial and local laws. We are also committed to creating and maintaining an inclusive and accessible workplace. If you are contacted to be part of our recruitment process and require accommodation, please let us know. WANT TO JOIN US? Thank you for reading the whole thing! If you liked what you heard, kindly send us your resume. We really appreciate your effort in applying for this position. However, only those who have been shortlisted for interviews will be contacted.
